Nicole Williams - Director of Content Integrity & Marketing

Nicole Williams
Director of Content Integrity & Marketing
- Phone: 218-262-9553
- Email: nicole@afternorth.com
Overview
After graduating with high honors, Nicole collaborated with Shawn in his business operations. She participated in all manner of roles and performed tasks such as custom computer configuration, construction, & repair; customer service & technical support; technical training; design and development of websites & graphics; and server management.
Subsequent to starting a family, her focus shifted to caring for and teaching her children. As they grew more independent, she enrolled in courses focused towards nursing, and completed the course hour & examination requirements to become a Minnesota licensed real estate agent.
Eventually, she came back to her love for reading and the written word. Nicole has always been a conscientious writer with a strong grammatical sense and love for words & word play. In school, she was a staff writer and associate editor of the Arts & Entertainment section of the newspaper; she was editor-in-chief of the literary magazine; and she acted as a teacher's aide, correcting papers, for her English teacher.
Since returning to her love of writing, Nicole has written & edited documents for clients ranging from high-profile international tax law firms to local contractors and real estate agents. She provides:
- Developmental Editing - Looking at the 'Big Picture'
- Determine the main purpose of a document; revise the structure, voice, and style to best communicate it.
- Fact-Checking
- When necessary, research and verify facts to insure that the correct information is being presented.
- Line Editing - Improve flow
- Closely review each line to make a document as polished as possible by eliminating redundancies, adjusting sentence structure, and improving word choice.
- Copy Editing - Remove distracting inconsistencies & mistakes
- Closely review each line to identify grammatical issues with spelling, punctuation, shifts in tense/voice, and similar issues.
- Proofreading
- Final document and website reviews.
- Technical Editing
- Improve instructions and procedures to convey information in a clear, concise way.
Nicole believes that written language has its own rhythm & feel, and her aim is to insure your writing is following the right beat for your audience.
Personal
Nicole is honored to be the mother of four wonderful children with her lifelong partner Shawn. Family is very important to her, and she is deeply involved in their care and education. As a constant learner, she loves understanding and experiencing new things. In her belief, life is learning. A favorite quote of hers is, "Knowledge is a weapon. I intend to be formidably armed." She tends to seek out the road less traveled literally and figuratively. She enjoys travel & exploration and participated in orienteering when she was younger. She likes to push her limits with mentally and physically demanding activities, but also cherishes more peaceful activities like listening to music, baking, gardening, and spending time outdoors.
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